Premium Tobacco’s Development

Ongoing changes to the competitive environment

  • Full control of Tobacco Products International, a UAE cut rag business, was cemented.
  • As a result of this, with the expansion and investment in valued added tobacco services and the biomass industry, the group was restructured to show this new diversified structure.
  • The new holding company, The Premium Group, was established with three subsidiary operations:
    • The Premium Tobacco Group
    • Premium Tobacco Blends
    • Viridium